LogosLyons Corp
When a close friend trusts you to perfect their brand's identity, a certain level of pride kicks in. Although our friendship has spanned more than two decades, I didn't take any shortcuts when developing the branding for Jeff Lyons' company, The Lyons Corp. Jeff wanted to create a strong, meaningful identity and, in the end, I created a logo that received high praises and earned me quite a few bragging rights.